27 February 2012

Turning page

Our project Streetology has been included in German magazine, Page, as a leading examples amongst other international projects to show how the celebration of a vending machine culture and a new creativity has taken the idea further into new sales concepts for stores, marketing and communication all over the world (projects from Amsterdam, Okinawa, Frankfurt, US to Sydney.)

Here is a translation of the article for the curious, courtesy of my lovely German friend Nataly:
"Analog Info Graphic"
The shop design for Streetology in Sydney makes reference to the vending machine concept.  Olivia Shih and Yoshihito Kashiwagi who are running the Architecture Office Facet Studio in Sydney have come up with a concept where T Shirts are displayed in transparent tubes. They are sorted by colours and stacked in 2,550 vending tubes. When a customer buys a T Shirt in green all green T Shirts drop down a spot, effectively creating an analog info graphic display; the bar with the most purchased colour is decreasing the fastest.
The shop design, in cooperation with Simpson Design Associates and Agency babekuehl is celebrating a democratic attitude/ Zeitgeist expressing what is popular on the street - as the name says "Streetology".

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